• Virtual Delivery of this Course is Available
In SAFe®, product managers play a key role in the trio of leaders that includes architects and the release train engineer. All of these people work together to lead the Agile Release Trains (ARTs) in continuously delivering value.
In the Agile Product Management course, you’ll explore how to use design thinking to put your customers at the center and create products that are desirable, feasible and sustainable. You’ll discover how continuous exploration fuels innovation. You’ll get the guidance and tools you need to work effectively in remote environments with distributed teams. And you’ll explore how to define a vision, strategy and roadmap to satisfy existing customers and attract new ones.
Learning Topics - 21hrs
Session 1
ANALYZING YOUR ROLE AS A PRODUCT MANAGER IN THE LEAN ENTERPRISE
» Product management roles and responsibilities
» Product management stakeholders and collaborators
» Design thinking
Session 2
CONTINUOUSLY EXPLORING MARKETS AND USERS
» Market research and continuous exploration
» Discover the right hypothesis and ask the right questions
» Apply data-driven practices to answer questions
» Plan your research
» Use games for customer understanding
Session 3
DRIVING STRATEGY WITH MARKET SEGMENTATION
» Market segmentation
» Research-driven segmentation
» Market segment value
» Market segment fit
Session 4
USING EMPATHY TO DRIVE DESIGN
» Personas
» Empathic Design
Session 5
DEFINING PRODUCT STRATEGY
AND VISION
» Product/solution purpose
» Product/solution vision
» Value proposition and business model
» Customer journey mapping
» Solution context and whole product design
» Platform, API and data strategy
Session 6
CREATING ROADMAPS
TO BUILD SOLUTIONS
» Solution Intent
» Market-driven road mapping
» Organize features for balanced solutions
» Features, stories and story maps
Session 7
DELIVERING VALUE
» Visualize development flow using a program Kanban
» The program Kanban
» The program backlog
» Prioritize the program backlog
» PI planning
» PI execution
Session 8
CREATING INNOVATION IN THE VALUE STREAM
» Value stream innovation
» Innovation metrics
» Epics
» Funding innovation
» The SAFe® Lean startup cycle
Session 9
PRACTICING SAFe
» A path towards certification
Optional Session
MANAGING VALUE
STREAM ECONOMICS
» Identifying customer value
» Value exchange models
» Costing and pricing
» Profit engines
» In-licensing
» Out-licensing
» Modeling financial performance